When it comes to search engine optimization, getting indexed by Alexa is crucial. One of the biggest reasons is that it’s driven by Google and it can provide plenty of data that others can’t help you with at all. If you want to know where your site ranks amongst everyone else’s, who is linking to your website, where your traffic is coming from, how many pages are viewed on average per person, and the actual speed, being indexed by Alexa is definitely the answer.
Is it Necessary?
There are a lot of individuals out there who believe that it’s a waste of time to go get indexed by Alexa. Just like some people thing data backup software is not worth your while? This is due to the fact that they could end up indexing you on their own. While it is possible, did you notice we wrote “could?” If they do not index your site, you could end up losing out on tons of benefits along the way. Here are a few you should definitely consider:
* Knowing what changes to make – When you visit Alexa you see a host of features that pertain to your website. It’s a true indicator as to where your site is compared to your competition. Once you know who your competition is, you can figure out what keywords they are using. This will allow you to re-optimize your website and get a boost in the rankings.
* Use the Site Tools – While you’re visiting Alexa, you should take a look at the site tools available. You have to “Claim Your Site,” because Alexa will then index your site. You will also find additional tools like widgets that can be placed on your personal or business website. These will show your stats, while others will help for updating your Alexa data.
* Look at Your Site Speed – Getting a better understanding of your site speed is a crucial part of keeping customers happy. It’s a known fact that if there are issues with loading times, people will opt to go to your competition. Alexa offers you information that will let you in on whether or not you have to make a few changes to your website to make it run faster.
* Check Out the Top Sites – Even though you might not want to look at the top sites because of their reign over everyone else; it’s possible that you can learn about how your competition optimizes their site and does everything necessary to stay on top.
* Utilize the Web Directory – Once you’re on the Alexa site, you can find the web directory. This gives you an opportunity to see who the leaders are in each category. If you truly want to see how you measure up to your competition then this is a great place to start.
* Take advantage of the Audience Data – When you run a business, it’s important to figure out what type of traffic you’re receiving. Targeted traffic is a must when it comes to promoting your business, which is why the audience data is a big deal. Take the time to look this over, because it will show you the type of traffic your competition is getting for their site.
* Create your own Alexa toolbar – Now you can also create your own Alexa toolbar to engage your customers and increase traffic to your website by going to Alexa Toolbar Creator and sign up. Below see how our toolbar looks like.
Each one of the options above can help your website out more than you would ever believe. Plus there are plenty of other benefits to the Alexa website. So don’t waste any more time and get your website indexed. It won’t be long before you see a substantial increase in traffic.
It’s interesting to browse Alexa and see how many weird domain Names rank pretty high despite their awkward spelling.